SCHEMA Brand Assets
Official Resources for Representing the SCHEMA Network.
Welcome to the SCHEMA Brand Asset Hub. Here you'll find official logos, color palettes, typography guidelines, and other resources to ensure consistent and accurate representation of the SCHEMA identity across all platforms and communications. Please adhere to these guidelines to maintain the integrity of our brand.
Our Logos
Download official SCHEMA logos in various formats. Please ensure proper clear space and avoid alterations.
Primary SCHEMA Logo (Full Color)
The main logo for most applications. Ensure sufficient clear space around it.
Monochrome Logo (Light)
For use on dark backgrounds where the primary logo lacks contrast.
Monochrome Logo (Dark)
For use on light backgrounds or single-color applications.
SCHEMA Icon/Logomark
The standalone icon, suitable for favicons, social media profiles, or when space is limited.
For detailed usage, minimum sizes, and incorrect usage examples, please refer to our full Brand Guidelines PDF.
Color Palette
Our official colors are key to maintaining brand consistency. Use these values for all SCHEMA-related materials.
SCHEMA Primary Blue
HEX: #2563EB
RGB: 37, 99, 235
Tailwind: primary-600
Primary Light
HEX: #60A5FA
RGB: 96, 165, 250
Tailwind: primary-400
Primary Dark
HEX: #1E3A8A
RGB: 30, 58, 138
Tailwind: primary-900
Accent Cyan
HEX: #0891B2
RGB: 8, 145, 178
Tailwind: accent-cyan
Neutral Darkest (Background)
HEX: #070709
RGB: 7, 7, 9
Tailwind: sblack-950
Neutral Dark
HEX: #111115
RGB: 17, 17, 21
Tailwind: sblack-900
Neutral Medium
HEX: #333338
RGB: 51, 51, 56
Tailwind: sblack-700
Neutral Light (Text)
HEX: #D1D5DB
RGB: 209, 213, 219
Tailwind: gray-300
Pure White
HEX: #FFFFFF
RGB: 255, 255, 255
Tailwind: white
Typography
Consistent typography ensures readability and reinforces our brand identity.
Exo 2 (Display)
Font Family: "Exo 2", sans-serif
Available Weights: 600, 700, 800, 900
Primary Use: Headings, impactful statements, logo wordmark (if applicable).
View Font Source →Inter (Body & UI)
Font Family: "Inter", sans-serif
Available Weights: 300, 400, 500, 600, 700
Primary Use: Body text, UI elements, captions, and general content for readability.
View Font Source →Brand Usage & Inquiries
Please adhere to these guidelines to ensure the SCHEMA brand is represented accurately and consistently. For comprehensive details, download our full Brand Guidelines document.
The SCHEMA name, logo, and other brand assets are trademarks or registered trademarks of the SCHEMA Foundation (or relevant legal entity). Unauthorized use is prohibited.